Brand Guidelines

Created by Launchpoint.dev

July 2025 for Banner & Shield

Brand Guidelines

This guide defines the visual language, tone, and standards that bring the Banner & Shield brand to life, whether it's seen on a job site, a screen, a shirt, or a squeegee.

From our logo to our language, every design decision reflects our commitment to professionalism, protection, and purpose. These guidelines are not just about looking consistent, they're about showing up sharp, earning trust, and raising the standard.

Banner & Shield isn't just a name. It's a promise.

  • The banner stands for pride, unity, and service.
  • The shield represents protection, trust, and strength.

Together, they form the foundation of a visual identity that speaks with clarity and integrity. We're not flashy — we're built to last.

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